Dofollow and Nofollow are two important factors among many SEO Ranking Factors that influence the ranking of a particular blog/site in search engines. Let’s see some areas where these dofollow and nofollow tags/links are highly applicable.
Google Page Rank : Many use the Page rank of a website to estimate the value of that particular site when buying/selling links. Google mainly provides good page rank for the websites that have quality incoming links (back-links) from another site. The more back-links you have (quality), the higher the pagerank you will receive from Google.
Nofollow is an HTML attribute value used to instruct some search engines that a hyperlink should not influence the link target’s ranking in the search engine’s index. It is intended to reduce the effectiveness of certain types of search engine spam, thereby improving the quality of search engine results and preventing spamdexing from occurring in the first place.
This concept was announced by Matt Cutts & Jason Shellen in 2005.
Here we can dig into the actual explanation. If the other webmasters give us a backlink with “dofollow” tag included, then we get some share in their pagerank i.e., the link will be considered by Google and our site ranking improves. Whereas if the other site owners give a link back to our site using the “nofollow” attribute, then it will not be considered by Google and that link will not make any impact on our website ranking.
Example of a Do Follow and No Follow Link Structure:
A. Dofollow Links: There is no need to specify “dofollow” in the structure. Even if you leave it normally, it will be treated as Do Follow.
<a href=”http://www.techzene.org/”>SEO FAQs</a>
B. Nofollow Links: You have to specify the link with “nofollow” tag to make it not to be followed.
<a href=”http://www.techzene.org/” rel=”nofollow”>SEO FAQs</a>
Note: There are 2 types of Nofollow attribute. The robots meta tag Version and link attribute version.
Robots Meta Tag : <meta name=”robots” content=”nofollow” />
This tells (well behaved) bots/crawlers/spiders not to follow links on the page.
Link Attribute : <a href=”http://www.google.com” rel=”nofollow”>
This tells search engines not to count the link in terms of ranking pages.
Hope you understood the importance and the difference between Nofollow and Dofollow Links.
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I really liked your article
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Thanks for explaining the diff..
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Pretty intresting. Thnx.
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hi, thanks for the detailed difference b/w dofollow and nofollow.
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I see alot of people post links with rel=nofollow thinking thats the proper way to do it. Great example you put up, im sure it will help others. The way i get my follow links are SEO FAQs and it works like a charm
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Good explanation..
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Dofollow links helps in increasing the page rank.
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I think Dofollow is much better than Nofollow links..
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Thanks for clearing the difference b/w dofollow and nofollow.
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Yes, Anyways you get a lot of benefits when you are building link in dofollow specially those social bookmarks that do follow.
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It is very nice post, Thanks for the thorough explanation. I referenced you in my post on the No Follow Reciprocity plug in for those who need a further explanation of No Follow/Do Follow tags.
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Hi,
A brief description by you for dofollow and nofollow links. Could you please tell me that a nofollow links may be good for other factors of SEO except traffic?
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Radha Krishna Reply:
November 19th, 2011 at 1:08 am
No-follow links, though not high, thus have some importance. it helps you rank good in Bing and Yahoo search engines.
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No follow and do follow is clear but how Can I identify a site supports do follow?
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Radha Krishna Reply:
November 2nd, 2011 at 12:04 am
1.install the firefox plugin which will tell you whether the links in a webpage are dofollow or nofollow
2.browse the dofollow search engines to find out the blogs providing dofollow links – http://www.google.co.in/search?hl=en&biw=1280&bih=814&q=dofollow+search+engines&oq=dofollow+search+engines&aq=f&aqi=&aql=&gs_sm=e&gs_upl=11413l18844l0l18967l37l19l0l0l0l0l0l0ll0l0
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Thanks for share, Good Luck
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I am still a beginner, and still researching and learning about ranking on Google. Your post really helped me to understand the difference between dofollow and nofollow links.
Thanks!
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That’s true what you write. Actually nofollow links still provide great benefits for our blog. At least it will increase our blog traffic. But most people still do not understand the benefits of both a DoFollow link or nofollow. They are just looking for link dofollow until they write spam comments
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Interesting and very useful article generally for those who newly launched there website and wanted new links.
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Yes it is right ! Bot can easily read do follow link .That why do follow link are important
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How can i identify the link is do follow or no follow ?
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Radha Krishna Reply:
January 19th, 2012 at 2:43 am
use the nodollow firefox plugin. – https://addons.mozilla.org/en-US/firefox/addon/nodofollow/
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