MTV which is said to be the leading multimedia youth platform of India has crossed a fantastic number of 500, 000 fans on its MTV Facebook fan page! The page has been reached online by 100mn last year. Innovative content & constant evolution has helped MTV to ply to what the young generation looks for these days.
MTV India Facebook Fan page speeks about entertainment and music as well as the topics like social reform, politics and sports. The youth can relate to everything that is cated by the fanpage.
“To keep consumers coming back for more, you need to have constant engagement and TV alone can never do that. Hence the Beyond TV drive. The challenge is to create a meaningful platform and then let the world co-create around it. The fact that over 500K very sharp young minds are a part of the MTV World shows that we are moving in the right direction. But really, this is just the start towards becoming a truly multiplatform brand” says, Aditya Swamy, Senior Vice President – Sales &Marketing, MTV India on this milestone.
With a promise of a lot more ‘multiplatform-ication’ coming up, MTV pays a tribute to the youth of India & says a BIG Thank YOU!!!
- http://www.facebook.com/mtvindia
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